We're looking for a creative and driven Senior Marketing Manager with experience in the beauty industry to lead global brand campaigns and enhance our digital presence. This is an exciting opportunity to shape our brand’s growth and visibility, especially in European and Canadian markets.
What you get to do:
- Brand Awareness: Lead global campaigns to boost brand recognition and expand into European and Canadian markets.
- Campaign Management: Collaborate with social media and design teams to create and execute dynamic marketing and PR campaigns across all channels.
- Social Media Growth: Drive engagement and grow our presence on Instagram, Facebook, Twitter, YouTube, TikTok, and other key platforms.
- Performance Tracking: Analyze campaign performance (ROI, KPIs) to refine strategies and achieve goals.
- Insights & Optimization: Identify trends in consumer behavior and optimize marketing efforts for maximum impact.
- Creative Strategy: Develop and implement strategies to acquire new customers and build brand loyalty.
- Customer Experience: Use data to enhance the customer journey across touchpoints and ensure a seamless experience.
- Vendor & Agency Collaboration: Manage relationships with external partners to align campaigns with our brand goals.
What we are looking for:
- Experience: 5+ years in digital marketing managment or director, with proven success in running impactful campaigns.
- Beauty Industry: At least 2 years of marketing experience in the beauty sector.
- Creativity: Strong ability to identify target audiences and design engaging digital campaigns.
- Analytics: Proficient in tools like Google Analytics, NetInsight, and social media analytics.
- Up-to-date Knowledge: Keep up with the latest online marketing trends and best practices.
- Portfolio: Submit a portfolio showcasing your previous campaigns.
Job Type: Full-time
Pay: $80,000.00 - $100,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Parental leave
- Professional development assistance
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Experience:
- Marketing management: 5 years (Preferred)
- Beauty & cosmetics industry: 3 years (Preferred)
Work Location: In person